All Latest 534 A/B Tests
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MOST RECENT TESTS
Test #272 on
Backstage.com
by
Stanley Zuo
Dec 03, 2019
Desktop
Pricing
Stanley Zuo Tested Pattern #113: More Or Fewer Plans In Test #272 On Backstage.com
In this experiment, the three pricing plans were condensed into a single recommended plan (annual), with a secondary option to choose the monthly plan.
Test #271 on
Analytics-toolkit.co...
by
Georgi Z. Georgiev
Nov 24, 2019
Desktop
Mobile
Signup
Georgi Z. Georgiev Tested Pattern #4: Testimonials In Test #271 On Analytics-toolkit.co...
In this experiment, the test variant showed 2 testimonials on the user registration / free trial registration page at Analytics-Toolkit.com
Test #270 on
Dentalplans.com
by
J.R. Hernandez
Nov 19, 2019
Desktop
Listing
J.R. Hernandez Tested Pattern #37: List Or Grid View In Test #270 On Dentalplans.com
In this experiment, a list view was tested against a grid view.
Test #269 on
Thomasnet.com
by
Julian Gaviria
Nov 15, 2019
Desktop
Home & Landing
Julian Gaviria Tested Pattern #14: Exposed Menu Options In Test #269 On Thomasnet.com
In this experiment, the variation exposed 6 of the options from the pulldown menu as tabs.
Test #268 on
Backstage.com
by
Stanley Zuo
Nov 08, 2019
Mobile
Listing
Stanley Zuo Tested Pattern #14: Exposed Menu Options In Test #268 On Backstage.com
The change in this experiment was an exposed SEO panel (B) with a number of clickable filter options.
Test #267 on
Backstage.com
by
Stanley Zuo
Nov 05, 2019
Mobile
Checkout
Stanley Zuo Tested Pattern #99: Progress Bar In Test #267 On Backstage.com
A "Step X of 4" progress bar was tested against a fully visible one that was also clickable.
Test #266 on
by
Someone
Oct 25, 2019
Desktop
Mobile
Product
Someone Tested Pattern #4: Testimonials In Test #266
In this experiment, a product page showed customer reviews at the bottom of the page (B) instead of hiding them under a tab (A).
Test #265 on
Poll-app.com
by
Pierre Olivier Martel
Oct 17, 2019
Desktop
Mobile
Pricing
Pierre Olivier Martel Tested Pattern #112: Lower Price Frames In Test #265 On Poll-app.com
In this experiment, the $69 payment was explained as $6 per month over 1 year, and the $89 was explained as $4 per month over 2 years.
Test #264 on
Kenhub.com
by
Niels Hapke
Oct 05, 2019
Desktop
Mobile
Global
Niels Hapke Tested Pattern #41: Sticky Call To Action In Test #264 On Kenhub.com
In this experiment users saw a sticky bar advertising the benefits of a Premium account across the bottom of the website, wherever they navigate. The sticky call to action appeared with a 4 second delay and was floating.
Test #263 on
Goodui.org
by
Jakub Linowski
Oct 04, 2019
Desktop
Mobile
Home & Landing
Jakub Linowski Tested Pattern #22: Empowering Headline In Test #263 On Goodui.org
In this experiment a different headline was tested. "Reach Higher Conversions Faster" vs. "Learn From What We Try And Test".
Test #262 on
Thomasnet.com
by
Julian Gaviria
Oct 03, 2019
Desktop
Mobile
Listing
Julian Gaviria Tested Pattern #32: Condensed List In Test #262 On Thomasnet.com
In this experiment, the B version condensed the company listings. This was done by showing less of the description and introducing a "more" and "less" dynamic links that would expand and collapse the description.
Test #105 on
Inktweb.nl
by
Martijn Oud
Sep 23, 2019
Desktop
Mobile
Signup
Martijn Oud Tested Pattern #111: Field Explanations In Test #105 On Inktweb.nl
In this experiment, onhover tooltip explanations were added to selected fields (Firstname, Lastname, Phone, Email and Password). One translation example of the Firstname tooltip was the following "Enter your first name (or letter) so that we can address you in a more personal way".
Test #261 on
Valkexclusief.nl
by
Online Dialogue
Sep 20, 2019
Desktop
Checkout
Online Dialogue Tested Pattern #111: Field Explanations In Test #261 On Valkexclusief.nl
In this experiment on Valk Exclusief's web site, a reason was provided for why the e-mail address is being collected. Google translation of the added text is as follows: "If your e-mail address is not yet known to us, we will ask you to add some missing information. Then you immediately benefit from our benefits such as the ValkLoyal savings program."
Test #260 on
Valkexclusief.nl
by
Online Dialogue
Sep 16, 2019
Desktop
Home & Landing
Online Dialogue Tested Pattern #45: Benefit Bar In Test #260 On Valkexclusief.nl
In this experiment on Valk Exclusief's web site, a transparent overview of the benefits for booking hotels was shown. The copy translates to: "Why should you book here? - 5€ Loyalty Discount - Best Price Guarantee - Discount On Packages - No Reservation Costs. Valk is a 150 year hotel chain in the Netherlands.
Test #258 on
Thomasnet.com
by
Julian Gaviria
Sep 12, 2019
Desktop
Mobile
Signup
Julian Gaviria Tested Pattern #110: Optional Field Labels In Test #258 On Thomasnet.com
In this variation an optional field label was added.
Test #259 on
Thomasnet.com
by
Julian Gaviria
Sep 12, 2019
Desktop
Mobile
Signup
Julian Gaviria Tested Pattern #110: Optional Field Labels In Test #259 On Thomasnet.com
Test #257 on
Thomasnet.com
by
Julian Gaviria
Sep 09, 2019
Desktop
Mobile
Signup
Julian Gaviria Tested Pattern #109: Required Field Labels In Test #257 On Thomasnet.com
In this followup experiment, field labels without and with a marked asterisk were tested.
Test #256 on
by
Alex James
Aug 23, 2019
Desktop
Mobile
Signup
Alex James Tested Pattern #109: Required Field Labels In Test #256
The original had no fields marked as required. The variant had all fields marked as required with an asterisk (and a reference note).
Test #255 on
Thomasnet.com
by
Julian Gaviria
Aug 22, 2019
Desktop
Mobile
Signup
Julian Gaviria Tested Pattern #109: Required Field Labels In Test #255 On Thomasnet.com
In this experiment, field labels without and with a marked asterisk were tested.
Test #254 on
Volders.de
by
Alexander Krieger
Aug 16, 2019
Desktop
Mobile
Signup
Alexander Krieger Tested Pattern #17: Least Or Most Expensive First In Test #254 On Volders.de
In this experiment, 4 things were adjusted in the variation: the highest pricing plan was shifted to the left, it was set as the default one, the recommendation was also adjusted to point to the highest plan, and one benefit from the lowest plan was removed (customer support).