Pattern #56: Hover Button

Pattern #56  Tested 2 timesFirst tested by Rodrigo Maués Recently tested by Jakub Linowski on Mar 09, 2019

Based on 2 Tests, Members See How Likely Version B Wins Or Loses And By How Much

LOSSES
-5
-4
-3
-2
-1
FLAT
+1
+2
+3
+4
+5
WINS

Measured by the sum of negative and positive tests.

A B
Hover Button (Variant A) Hover Button (Variant B)

Expected Median Effects Of B

?

Progression

(1 tests)

?

Leads

(1 tests)

-

Signups

?

Engagement

(1 tests)

-

Sales

-

Revenue

-

Retention

-

Referrals

?

ANY PRIMARY

(2 tests)

Tested on

Tests

Pattern #56: Hover Button
Was Tested On Vivareal.com.br by Rodrigo Maués

Replaced

Isolated

Test # 143 on Vivareal.com.br by $conducted_test->test->user_->first_name . ' ' . $conducted_test->test->user_->last_name Rodrigo Maués    Jan 14, 2018 Test link

Find Out How It Did With 2,594,182 Visitors

  • Measured by property page visits

  • Measured by lead form submits (property screen)

Zoom In
  • ?% (? successes out of ? visits)
  • ?% (? successes out of ? visits)
A
  • ?% (? successes out of ? visits)
  • ?% (? successes out of ? visits)
B
Listing

Get Access To See The Test Results

The Same Pattern Was Also Tested Here

Replaced

Isolated

Test # 230 on Goodui.org by $conducted_test->test->user_->first_name . ' ' . $conducted_test->test->user_->last_name Jakub Linowski    Mar 09, 2019 Test link

Find Out How It Did With 30,699 Visitors

  • Measured by clicks on list items (patterns)

Zoom In
  • ?% (? successes out of ? visits)
A
  • ?% (? successes out of ? visits)
B
Listing

In this test we tested onhover buttons (variant) versus more traditional always exposed and visible ones.

Get Access To See The Test Results

For each pattern, we measure three key data points derived from related tests:

REPEATABILITY - this is a measure of how often a given pattern has generated a positive or negative effect. The higher this number, the more likely the pattern will continue to repeat.

SHALLOW MEDIAN - this is a median effect measured with low intent actions such as initiating the first step of a lengthier process

DEEP MEDIAN - this is derived from the highest intent metrics that we have for a given test such as fully completed signups or sales.